NEWS: Barça leads the most watched matches in LaLiga.
NEWS: Barça leads the most watched matches in LaLiga.
Interest grows among young people: the 13 to 24-year-old group, the highest in 'share'.
LaLiga audiences have broken the downward trend of recent seasons in the recently completed campaign, according to a report by Geca . The LaLiga Santander matches gained 26% viewers and a 52% share compared to the previous season and are placed at levels very similar to those of the 19/20 season.
By channels, Movistar's main channel, Movistar LaLiga , averages its best historical annual average in 2022 (to date) and GOL manages to exceed 1% audience share. The channel owned by Mediapro, yes, lost in total viewers compared to last season ( 598,000 compared to 642,000 ) despite gaining share.
By age, those over 45 are the ones who consume the most football , both in the 45 to 64 age bracket and over 65. Of course, the age group with the most 'share' is the 13 to 24 age bracket , which is stands at 3.7. Good news for those who point out that football is ceasing to interest the youngest.
All these data are produced in a context of lower television consumption. According to Geca, so far in 2022 marks an annual minimum in minutes of television consumption per viewer since 1992 (192').
The most watched matches
Of the 20 most watched matches in LaLiga Santander , none of them were broadcast free-to-air. They were all televised by Movistar . The two Clásicos lead the table. Barça's 0-4 at the Bernabéu , with an average of 1,775,000, was the match with the most spectators. Madrid's 1-3 at the Camp Nou had a slightly lower audience in terms of the number of attendees (1,630,000), but it is the leader in terms of share (14.4% compared to 10.9%).
The following three matches are matches that have Barcelona as one of the contenders: Barça-Sevilla, Barça-Valencia and Sevilla-Barça . That is to say, the azulgrana team is the protagonist in the five most watched games of the season. You have to go to the sixth and seventh place to find the two Madrid derbies.
Another fact that speaks of the interest that Barcelona matches arouse is that of the top 20 most watched matches, 15 of them are from the Barça team.
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